February 11, 2021

"Our new campaign reinforces our brand strategy through the integration of our purpose"

AXA has launched a new global brand campaign that builds on the Group's brand promise and strengthens its role as a builder of individual and collective trust. Ulrike Decoene, Director of Communications, Brand and Corporate Responsibility of the AXA Group, explains the reasons for this choice and its meaning in a time of crisis.
3 minutes
Tags: Group