The Lead Manager, Digital Experience, is an integral member of the growing digital team within marketing at AXA. The individual's primary goals will be providing end-to-end digital experience management in support of AXA's Retirement Plan Services line of business. This person will be a user experience strategist and cross-functional team leader who is accountable for the seamless execution of owned digital customer and distributor experiences.
Key Responsibilities Include:
Lead the development of new and differentiated customer experiences that drive online engagement, increase profitability and improve customer experience, including digital sales apps and tools.
Provide subject matter expertise in digital experience, project management and internal and external stakeholder management in the planning and execution of digital marketing experiences, including websites, microsites, iPad and mobile apps. Demonstrate the ability to conceptualize original ideas and drive digital product roadmap, as well as knowledge of UX best practices and campaign optimization.
Motivate and inspire executive management around a project vision and concisely articulate the value of the work. Engage relevant business stakeholders to gain buy-in on all projects
Develop and defend business cases to gain funding for new digital investments and develop creative and project briefs. Partner with marketing and line of business partners, IT and internal and external creative and technical teams to define, execute and deliver projects on time and on budget. Identify, engage and manage external vendors as needed.
Serve as a "Product Owner" on Agile scrum projects; develop user stories and acceptance criteria; prioritize backlog of user stories; develop and oversee usability testing, UAT test plans, and be fully accountable for the on time, on budget and quality launch of the project along with the post-launch success of the project (including measuring the project against pre-defined KPI's).
Develop roll-out communications to Operations and Field Management.
Ability to function in a fast-paced matrix organization; ability to reprioritize projects, and manage internal client expectations.
Minimum 5-7 year of experience in Digital Marketing program development and execution, leading project builds and/or multi-platform (desktop, mobile) digital experiences.
Industry experience in the Retirement Plan Services sector preferred. Require interest about the key business drivers of the business and passion to innovate and execute measurable business outcomes using digital
Digital marketing expertise; website design and UX experience; advocate for digital customer experience.
Comfortable with change and defining new ways of working, business processes
Strong project management skills, extremely organized with unfailing attention to detail, able to juggle multiple projects/requests/initiatives simultaneously.
Extremely proactive, able to anticipate internal/external partners' needs to stay ahead of any roadblocks, resourceful, can do attitude, adaptable, quick learner; Ability to generate and execute new ideas to drive process improvement
Ability to translate complex topics to broad audiences.
Ability to "sell-in" ideas, projects, strategies using cost-benefit analyses. Strong presentation, communication and people skills.
Team player, build and maintain relationships internally and externally, contribute to the morale and health of the organization, ability to "manage up" and "manage across"; Ability to collaborate with the business and IT stakeholder teams.
NOTE: AXA participates in the E-Verify program.
In addition to competitive compensation and an outstanding benefits package including 401 (k) and medical programs, we offer the opportunity for continued professional development in a congenial corporate environment.
AXA is committed to providing equal employment opportunities to our employees, applicants and candidates based on individual qualifications, without regard to race, color, religion, gender, gender identity and expression, age, national origin, mental or physical disabilities, sexual orientation, veteran status, genetic information or any other class protected by federal, state and local laws.